Cheap deals are they value for money?
Hi Everyone
Having had the experience of working within the leisure industry for many years now, it has given us the opportunity to observe visitor satisfaction and the quality of falconry experiences offered. As you have probably noticed there are lot of new online large deal companies popping up, offering discounted vouchers for all sorts of stuff, experiences included. In a depressed financial climate these offers can seem very tempting, and whilst the service providers will do their best to give you a nice experience, it really is worth bearing in mind the process which has resulted in the offer. It goes like this………
Large companies contact a service provider and essentially make them an enthusiastic offer they can’t refuse of a boost to their sales. A heavily discounted price per experience is agreed and the deal is done. This gets the service provider hooked. The company then goes through the process of sending out the documents and everything looks great. The company then comes back to the service provider, with the news that someone higher up the managerial chain has stated that the price per unit is too high, and the experience must be offered yet cheaper, by the service provider in order for the promotion go ahead. The service provider is very disappointed to be squeezed in this way, but agrees. The offer is advertised, hundreds of vouchers are purchased and redeemed. Of the tasty already around 80% discounted rate advertised in the promotion, the service provider receives about 45% percent, the rest is VAT and the deal companies cut.
The reason we think this is worth blogging about, is because customers think they are getting a bargain, but are you? There is an element of not having bought an experience through the service provider directly to make a comparison. Therefore, customers often don’t realise that in many cases, they do miss out. All companies have a financial breakeven point which they need to achieve in order to remain viable. Inevitably, low price per unit sales, means high unit group numbers. The resulting cost to the customer is a significantly reduced experience.
We have learned this lesson the hard way. We ran a promotion with a company. Although everyone who attended the event had a great time when they were here, they had no real comparison to the experience we run for ourselves. The experience we offered on promotion, was a one hour Eagle Experience with about a 73% discount. Under the promotion the unit price was so low, it was necessary to include up to eight people on each experience, eight on a one hour experience! The customers only got to hold each bird once. A one hour Eagle Experience directly from us, as an experience which is completely exclusive to the party booked, even if it is only one person on the experience. This of course, is reflected in the cost. The deal situation is the same when the promotion on offer is a half day or full day. In fact it can be worse. The profitability of the day for the service provider means that yet more people need to attend each experience, to compensate for there being one group, thus limiting the revenue turnover for that time.
Predator Experience has a company policy of a maximum of four guests attending any experience purchased directly, this incudes observers. Even on a full day there are no more than four attendees (unless someone has booked with group bigger than four). Low group sizes ensures that everyone has a truly engaging high quality experience. The falconer can personally get to know everyone well, and make them feel welcome. Each guest has plenty of opportunity to interact with the birds, and get to know their individual personalities. There is more freedom to ask those questions which you really want to ask, but are too shy to ask in front of a large group of stangers! The experiences are relaxed and stunning, rather than rushed by a falconer who is under pressure to get around everyone before their time is up!
It is necessary to say we are not against the idea of deal companies, in some situations you can get a bargain. We just think that it is a good thing to warn people that in other cases, the old adage of ’You get what you pay for” certainly exists. If you know what to expect and realise that you’re purchasing a discounted service, so you will receive a discounted service, then you won’t be diappointed.
We were approached by a second company who professed to be not like the first, we believed them! At the point where they came back to us to apply the squeeze, we backed out and vowed never to be that easily taken in again, with a myrthful smile on our faces and a little wiser to boot!
I have heard tell that these companies have a relatively short shelf life, go in to a country make a lot of money, and leave. It gets harder to encourage service providers to work with them, and people realise that they are on a conveyor belt and would quite like to get off and go for quality instead!
If you want an amazing uncompromised experience, for yourself or as a gift, contact us at http://www.predatorexperience.co.uk or call 07733366748, you certainly won’t be disppointed!























